and the society-wide standardized label
solution that is deemed "world-changing"
by Ashoka and "one of the most important environmental fixes taking root today" by
the New York Times.
Problem: Confusion at the recycling bin equals garbage.

Confusing labels on recycling bins are causing a crisis for the recycling industry in the U.S.

Solution:  Society-wide standardized labels on recycling bins.












Standardized labels on recycling bins are the #1 solution for the environment today because they make it easier for people to begin to recycle right.  Recycling is the most important action society can do to simultaneously help the environment, the economy, manufacturing and to prevent waste from going into oceans -- but recycling doesn't work if society is confused at the bin.  The standardized labels are proven to help increase recycling levels 50-400% and significantly decrease the costly garbage thrown in recycling bins.  

It's that simple.

About Our Nonprofit


Recycle Across America(R); (RAA) and Recycle Across the World(R); (RAW) are a 501(c)(3) nonprofit organization dedicated to expediting environmental progress by creating the world's first and only society-wide standardized labeling system for recycling bins to make it easier for people to begin to recycle right, wherever they might be.  Additionally, Recycle Across America is helping people understand the importance of recycling right, with the introduction of the first celebrity-led solution-driven PSA campaign -- called "Let's recycle right!"R) a.k.a. "Let's"(R).





Recycle Across America and Recycle Across the World's

Mission Statement 


Expedite environmental progress by helping recycling and closed-loop manufacturing begin to thrive with the implementation of society-wide standardized labels for recycling bins.





The History Behind The Solution


The standardized labels initiative was designed, proposed and created by Michelle "Mitch" Hedlund during her keynote presentation to the executive committee at the 2009 SWANA Recycling Conference. As a result, the solution has been embraced and eagerly adopted by many global brand leading who recognize the positive and long-lasting impact such an effort can have on society, the environment and the 30+ year old practice of recycling.


The individuals, companies and organizations that have joined in this collaborative initiative to introduce, promote and utilize standardized labels for recycling bins, represent "action leaders" versus simply "thought or talk leaders". They have recognized the unnecessary problems that have resulted from inconsistent bin signage and are delivering the solution to remedy confusion and help expedite environmental progress. Consistent labels is a win-win for businesses, retailers, schools, faith-based organizations, associations, government offices, households, recycling haulers, manufacturers, consumers, students ... and the environment.


The simple solution of standardized labels have been fully vetted by Ashoka (Global Innovators for the Public) and it has been deemed a "world changing solution". This solution has been referred to by the New York Times as "one of the most important environmental fixes taking root today". This deceivingly simple solution can bring profound systemic changes to the environment, the economy, to manufacturing, and can begin to reduce the amount of waste entering the waterways, oceans and ingested by sea life and wild life. The ONLY way to prevent trash from entering the oceans and waterways is to make the materials valuable. And the only way to make the materials valuable, is to teach society why it's important to recycle 'right' and to make it easy for them to do so.



To view our Board of Directors, click here.  



Label Committee

To collect meaningful input from various perspectives, leaders of industries came together representing nearly every cog in the wheel of recycling, e.g.: national, state, county, and city government environmental representatives; national recycling haulers; local haulers; recycled content manufacturers, e-waste specialists; compost specialists; hazardous waste specialists; recycling and solid waste associations; recycling consultants; national retailers; national manufacturers; school associations; parents and consumers.



NGO Partners for Progress